ABSTRACTThis study focuses on the influence of foreign television on year two students in the department of Theatre and Film Studies, University of Port Harcourt, as a representation of Nigerian youths. It probed the influence foreign Television has on the lives of Nigerian youths on a lot of things especially in the dance and dressing patterns the youths showcase in recent times. The study was anchored on the Cultivation theory and Social cognitive theory. Using the survey method, and questi...
1. Introduction 42. Theoretical Framework 2.1. Television Commercials 82.2. Attitude 102.3. Different Types of Commercial Background Music 112.4. Elaboration Likelihood Model and Theory of Musical Fit 123. Problem Statement3.1. Research Question and Sub-Questions 183.2. Purpose and Relevance of the Research 194. Methodology 205. Literature Review and Analysis 5.1. General Consumer Attitudes Towards Television Commercials 215.2. Influence of Background Music in TV Commercial on Consumers’ 23...
Costume and makeup is an interpretative tool in drama that enhances, describe the actor’s appearance during a performance. The use of costume and makeup is dictated by the directorial concept. Choices of costumes are usually to add aesthetic value to the actor’s role. The role of the costume is to design characters. Usually, the costumes are designed to denote characters occupation, mood, status, religion and political traits. When costumes are designed, designers bear in mind the aesthet...
The study focuses on the use of costume line-height:150%;font-family:" times="" new="" roman","serif""="">and make-up as variable tools for promoting culture and tourism, a case study of Nigerian home videos. It is believed that people have only one function and importance of the home videos as a means of entertainment and relaxation. The study looked at another importance of home videos in promoting our culture and tourism. It aimed at enlightening the public on the role the home videos in ...